Are you the managing editor of a journal who is at a crossroads regarding your journal’s relationship X (formerly Twitter)?
If your publisher is nervous about continuing its association with a platform which is increasingly attracting unsavoury content and steadily losing your core followers, then it may not be as difficult a decision to leave as you thought.
Angela Cochrane, in her post ‘Worth the Time? A Critical Look at the Value of Twitter for Journals’ for The Scholarly Kitchen looks at the metrics and clarifies what they mean when deciding whether a scholarly publication’s association with X is really worth its while. You can read the whole post at https://scholarlykitchen.sspnet.org/2023/10/19/worth-the-time-critical-look-at-value-of-twitter/.